Sports Bra Now — Sag Less Later

January 30, 2018

 

Did you know that the first sports bra was actually two jockstraps sewn together? Lisa Lindahl came up with this design after being fed up with the pain of jogging in her regular bra. She called it the Jogbra.

 

Sports bras have come a long way in the 40 years since Lindahl first introduced the Jogbra. However many women don’t realize that a properly fitting sports bra, designed for vigorous movement, is crucial to breast health.

 

The main role of a sports bra is to minimize breast movement during exercise. The more vigorous the exercise, the more control is required from the bra. Movement causes the ligaments in the breast to stretch, which can lead to tissue damage and this causes your breasts to sag. Lack of proper support may also lead to pain or discomfort during or after exercise.

 

The secondary role of a sports bra is to wick moisture into the bra and away from the body to minimize chafing.

 

You should always test the sports bra in the fitting room before purchase. Jog in place, do some Zumba moves or a downward dog.  Make sure that your breasts are held in place properly by the sports bra.

 

Sports bras are available in the same size range as everyday bras and are offered in different styles based on the amount of movement and control required for your desired activity. For example, a runner will need a sports bra with firm control, whereas someone who is doing yoga can wear a bra with lighter control and preferably no underwires.

 

However, the most important thing is that the sports bra fits properly. A proper fit means that all of your breast tissue is contained within the cups. There should be no tissue “bubbling” out from the top, sides or bottom of the cups. The wire or elastic should not be resting on any breast tissue. The band around your torso should sit parallel to the floor and the centerpiece should sit snugly against your sternum if you have an underwire.

 

A bra fit specialist knows how to choose a sports bra that will not only give you the support you require but that fits you properly as well. At DEBra Lingerie we are a team of bra fit professionals, specially trained to find your “perfect fit.” While we specialize in cup sizes D-O, we offer fitting sessions to women of all sizes. If we don’t carry your size, you’ll still walk away educated and better able to choose a bra that’s right for you.

 

To ensure that a bra fit specialist is available to assist you, we recommend that you make an appointment. We have two locations in the Montreal area: Notre-Dame-de-Grace, (5686A Ave Monkland, Montréal), and Pointe Claire Village, (325 ch. du Bord-du-Lac, Pointe Claire).

Appointments can be made online at www.lingeriedebra.com or by phone: Notre-Dame-de-Grace: 438-380-8323, Pointe-Claire Village:514-505-9040.

 

 

 

 

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MONTRÉAL

5686A Ave Monkland,

Montréal, QC H4A 1E4 Canada

(438) 380-8323

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VILLAGE POINTE-CLAIRE

325 ch. du Bord-du-Lac (Lakeshore Dr.) Pointe Claire, QC H9S 4L6 Canada

(514) 505-9040

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